Utterbond x Omnisend

Omnisend is a comprehensive marketing automation platform tailored for e-commerce businesses, providing tools to create, automate, and optimize marketing campaigns across multiple channels. It features email and SMS marketing, advanced segmentation, and personalized product recommendations to engage customers effectively. Its user-friendly interface, robust automation workflows, and detailed analytics help businesses improve customer communication, increase conversions, and drive growth.

Why integrate Utterbond with Omnisend?

Integrating Utterbond, a powerful subscription management platform, with Omnisend, a leading omnichannel marketing automation tool, can provide numerous advantages for your subscription-based business. By connecting these two platforms, you can streamline your customer communication, enhance the subscriber experience, and drive growth for your subscription model.

Key Features:

Engage customers across email, SMS, push notifications, and more from one platform with Omnisend.
Set up automated workflows for welcome series, cart recovery, and more to save time and increase efficiency.
convert and reactivate your subscribers with personalized and relevant messaging.
Expand your subscriber base through the utilization of pop-ups, landing pages, sign-up forms, or a captivating Wheel of Fortune.
Personalize your messages based on subscribers' data, to keep your recurring customers updated.
Below are the subscription triggers that are supported to send email, SMS, and push notifications.

Trigger emails for below mentioned subscription actions:

Subscriptions Start: Send a welcome email to new subscribers, introducing them to your products or services and setting expectations.
Subscriptions Paused: Reach out to subscribers who have paused their subscriptions, encouraging them to reactivate or providing options to better suit their needs.
Subscriptions Re-active: Celebrate with subscribers who have reactivated their subscriptions, thanking them for their continued support.
Subscriptions Cancelled: Understand why subscribers have decided to cancel and offer incentives or alternatives to retain them.
Subscriptions Payment Skipped: Gently remind subscribers of their upcoming payments and provide instructions on how to update their payment information.
Subscriptions Payment Success: Acknowledge and appreciate subscribers for their successful payments, reinforcing the value of their subscription.
Subscriptions Payment Failed: Reach out to subscribers with failed payments, guiding how to update their payment details and avoid disruptions to their service.
Subscriptions Upcoming Charge: Proactively notify subscribers about their upcoming subscription charges, giving them time to prepare or make adjustments if necessary.

How to integrate Omnisend with Utterbond?

To set up the integration with Utterbond, ensure you have an active Omnisend account. If not, create one here. Once this step is completed, follow the instructions below:

Navigate to Utterbond Subscriptions > Settings > Integrations > Omnisend

Click on "Set up," and enable "Connect".
Enter Omnisend private API key and click on “Save”.

Please note: The private API key can be found in Omnisend -> Account -> Store Settings -> API Keys Click Here

Your integration steps are now complete, and the Utterbond Subscriptions app is connected with Omnisend.

How to create a workflow in Omnisend and view metrics?

Navigate to Automation and select Create Workflow.
Choose Create from Scratch.

Edit the trigger by selecting Trigger and then choose the Utterbond Subscriptions event.

You will see the Utterbond subscription activities within your customer profile.

Go to Audience and select the customer.
You will find the Utterbond subscriptions listed under Contact Activity.

If you need help with this integration please don't hesitate to contact our support team using the in-app chat toggle or by e-mail at support@utterbond.com.